Notes on data processing in connection with Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the person responsible for data processing on this website is located outside the European Economic Area or Switzerland, Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as “Google”.
Google Analytics uses so-called “cookies”, text files which are stored on the computer of the site visitor and which enable an analysis of the use of the website by the site visitor. The information generated by the cookie about the use of this website by the site visitor (including the shortened IP address) is usually transmitted to a Google server and stored there.
Google Analytics is only used with the extension “_anonymizeIp()” on this website. This extension ensures anonymization of the IP address by shortening it and excludes direct personal reference. As a result of the extension, Google’s IP address will be shortened beforehand within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. The IP address transmitted by the relevant browser as part of Google Analytics will not be merged with other Google data.
On behalf of the site operator, Google will use the information collected to evaluate the use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the site operator (Art. 6 Para. 1 lit. f GDPR). The legitimate interest in data processing lies in optimizing this website, analyzing how the website is used and adapting the content. The interests of the users are adequately safeguarded by the pseudonymization.
Google LLC. offers a guarantee based on the standard contractual clauses to comply with an appropriate level of data protection. The data sent and linked to cookies, user IDs (e.g. user ID) or advertising IDs are automatically deleted after 50 months. Data that has reached the end of its retention period is automatically deleted once a month.
The collection by Google Analytics can be prevented by the site visitor adjusting the cookie settings for this website. The collection and storage of the IP address and the data generated by cookies can also be objected to at any time with effect for the future. The corresponding browser plugin can be downloaded and installed from the following link: https://tools.google.com/dlpage/gaoptout.
The site visitor can prevent the recording by Google Analytics on this website by clicking on the following link. An opt-out cookie is set, which prevents the future collection of data when visiting this website.
Further information on the use of data by Google, setting and objection options can be found in Google’s data protection declaration (https://policies.google.com/privacy) and in the settings for the display of advertising by Google (https://adssettings. google.com/authenticated).
To protect your inquiries via the Internet form, we use the reCAPTCHA service from Google LLC (Google). The query serves to distinguish whether the input is made by a human or abusively by automated, machine processing. The query includes sending the IP address and any other data required by Google for the reCAPTCHA service to Google. For this purpose, your input will be transmitted to Google and used there. However, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha will not be merged with other Google data. The deviating data protection regulations of the company Google apply to this data. You can find more information about Google’s data protection guidelines at: https://policies.google.com/privacy?hl=de